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The Department of Electronics and Communication Engineering at Christ the King Engineering College proudly organized an engaging Guest Lecture on "Recent Trends in Digital Marketing" on April 29, 2025, at the ECE Seminar Hall. The session was led by Mr. Ranjith Kumar, a renowned Proprietor, Business Consultant, Marketing Trainer, Brand Expert, and Digital Marketing Specialist from Vaishnav Technologies, Coimbatore. With his extensive experience in the field, Mr. Kumar delivered deep insights into the evolving landscape of digital marketing and how businesses can harness its power for growth and outreach. The lecture covered key topics such as: SEO Content Writing Social Media Design Market Analysis Website Design Mobile Marketing Google & YouTube Ads Facebook & PPC Ads Email Marketing Lead Generation Sales Support The event was graced by: Rev. Fr. S. Xavier Manoj β Chief Patron & Administrator Dr. M. Jeyakumar β Patron & Principal Dr. A. Kingsly Jabakumar β Convener & HOD/ECE Mrs. R. Mithra β Faculty Coordinator & AP/ECE With the aim of exposing students to the latest strategies and career opportunities in digital marketing, the session proved to be highly interactive, informative, and empowering for all attendees. The event concluded with a Q&A session, giving students a chance to engage directly with the expert and gain clarity on industry practices.
10:30 AM - 11:00 AM